In early stages of technological boom marketing automation systems were preserve of only deep pocket companies. The technology obliged to build the automation system required a substantial amount of investment. Time bound the cost of developing the system surpassed the cost-saving. A sound marketing automation solution will enable you to concentrate on your customers, understand the efficiency of marketing programs, and boost buyers through the sales funnel. With fewer efforts and lower cost.
Credit goes to the proliferation of software vendors, sophisticated marketing automation solution is now readily available to B2B and B2C companies both small and large scale. However, B2B business are taking a huge advantage of these marketing automation by integrating existing CRM(Customer Relationship Management) System. Importantly this enables combine and streamlines sales and marketing programs to create better vision for both the teams.
How Automation Works
Marketing automation software sends regular, scheduled campaign to the subscribers...
A few years back, CRM Systems was thought to be on the decline. But fresh trends mean it isn't over yet for Customer Relationship Management software.
CRM systems Then and Now
9series presents a timeline, how CRM has evolved over the decades. The term became familiar in the early 90s when it began and used to named as front-office applications. Several personalities and organization were credited with neologizing the term, incorporating John Anton, Tom Siebel, and Gartner Inc.
Antecedent to the 90s, database marketing was popular to gain insight into consumer behavior with the help of statistical analysis. The late 80s observed the introduction of PC-based contact management system. This system eventually evolved into sales force automation (SFA).
For years, the CRM development relied profoundly on technology and software developments. Oracle, Siebel, and SAP became the pioneers in the industry. E-CRM vendors like Broadbase, Kana, and e.piphany...
What is Content Distribution Network (CDN)?
A content distribution network—also known as a content delivery network—is a large, globally distributed network of specialized servers that accelerate the delivery of web content and rich media to internet-linked devices.
The primary technique that a CDN (content distribution network) utilizes to speed the delivery of web content to end users is edge caching that entails storing replicas of image, static text, audio, and video content on multiple servers around the "edges" of the internet, so that user requests can be followed by a nearby edge server rather than by a far-off origin server. To accelerate the delivery of dynamically generated Mobile web development content that's difficult or impossible to cache, an advanced content distribution network uses a range of techniques such as route optimization, TCP connection optimization, and pre-fetching. CDN improves the security, performance and reliability of a website.
How CDN works?
Due to increase in a number of devices, data networks, and digital applications also increases the opportunities for exploitation. Apart from providing immediate access to all the information that is required, the internet has expanded their connectivity with suppliers, customers, and other business associates.
Today, most of the threats are not from outside but, within the organization. One need not be consciously wicked but, could result from carelessness or negligence on the part of employees. Data compromised by hackers, computer viruses, network outages and other incidents affect our lives in ways which range from inconvenient to life-threatening. It involves protecting systems as well as information on major cyber security threats, like cyber espionage, cyber terrorism, and cyber warfare. Employees may revel in many online activities which may have a negative impact on business –unauthorized file downloading or copying, misusing business emails or connecting with remote mobile devices and other...
Mobile World Congress 2016- the largest mobile trade show of the year held in Barcelona, the European showcase for Everything of Mobile, hybrid laptops and bunch of future technologies. It kicked off with two major flagship smartphones launch: LG's G5 and Samsung's Galaxy S7. Mobile is Everything was the theme of 2016's event and nothing could be truer; everywhere and anywhere your eyes reach, everything was MOBILE.
Virtual Reality: The 1st day was of VR. Samsung revealed Gear VR headsets whereas HTC disclosed launch dates and pricing for the Vive, Mark Zuckerberg made an appearance at the launching event of Samsung and proclaimed a new Facebook team responsible for developing social applications compatible with VR handsets.
The next generation 5G: World is getting ready for the supersonic speed of the internet. Race of Telecom giants is on. Will it be AT&T or SK...
The world is moving quickly when it comes to technological headway. In this article, we will be talking about Business Technologies for SMEs and New Startups. The year 2015 was all about Social Media as well as Smartphone Generation. But, 2016 won’t be same. In this year, we will be able to see the following trends for SMEs and Startups.
Device Adaptive Online Presence
The smartphone industry is on a boom, and it is resulting into more smart customers who have access to the world on their fingertips. The statistics shows that in the USA, a smartphone mobile user is spending 1.8-hour average. New startups and SMEs are considering this data as a significant game changer. Switching to a Device Adaptive or Responsive website development for business is one of a good strategy that helps small business to reach more dormant customers worldwide. 86% of...
10. Memory Limits
The human brain is simply amazing, but, like everything, it has a limit. A businessman might be able to keep with 5, or 15, or even 30 clients information in memory, but there comes a point where it seems difficult to track all of them and their associated tasks and important events. No one will really want to limit their business by what information he/she can store in his/her head. Managing only 20-30 clients successfully in memory will stop business from growing. With a CRM software, a person will be able to manage hundreds of clients and let the system handle the task of remembering and recall. It is a fact that a business will be able to success more quickly by taking advantage of technology.
9. Emails are Decentralized
Growing business means growth in inquiries, conversations, feedbacks, suggestions, and bulks of mail in...
PHP is known to have a less than desirable syntax, it is easy to deploy, easy to use and is actually powering countless modern websites which are used day-to-day. Laravel is a free open source framework available for developers which is based on PHP programming language. It provides beautiful shortcuts, tools, and components that assist in accomplishing all web based projects. Laravel aims to fix some of PHP’s flaws as well.
The beauty of using Laravel is that it has a creative and semantic syntax that makes it outstanding among various frameworks available for the programming language. It is a perfect choice for amateur projects as well as enterprise solutions. There are continuous improvement & enhancements in Laravel framework by the community developers. The recent announcement of Laravel 5.2 update contains few excellent new features. It continues the improvements made in Laravel 5.1 by adding multiple authentication...
Without any doubt, Python is one of the most talked programming languages in the world. It’s gearing up due to it is simple to learn – many beginner programmers start their career with Python. The Python's syntax is very alike to that of the English language, with the exception of a few extra characters here and there, but surely “future Python” is going to be easier to learn and use for daily tasks.
Python has active user groups all around the globe, commonly named PUGs, and does major conferences on every continent except Antarctica. The Python community is marvelous at sharing detailed resources and assisting beginners to learn in programming with the language. Python is backed by lots of helpful resources, but it is a bit tricky to hunt that resources.
There are many libraries and tools for Python that can be used based on the app...
In the world of marketing SEO is not a new term but for digital marketers (specifically for international marketers) definition has changed. Let's have a what was SEO and what is SEO?
What was SEO?
All major search engines such as Yahoo, Google, and Bing have basic search results, where web pages and other content such as local listings or videos are displayed and ranked based on what the search engine considers most appropriate to users. Payment is not involved, as it is with paid search ads. It is commonly seen that Internet users don’t click more pages to search results (in simple terms, you will click on any of the results which appear on the first result page), so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website easily ranks in organic results of a search,...