Technology Trends for SMEs in 2016

The world is moving quickly when it comes to technological headway. In this article, we will be talking about Business Technologies for SMEs and New Startups. The year 2015 was all about Social Media as well as Smartphone Generation. But, 2016 won’t be same. In this year, we will be able to see the following trends for SMEs and Startups.

Device Adaptive Online Presence

The smartphone industry is on a boom, and it is resulting into more smart customers who have access to the world on their fingertips. The statistics shows that in the USA, a smartphone mobile user is spending 1.8-hour average. New startups and SMEs are considering this data as a significant game changer. Switching to a Device Adaptive or Responsive website development for business is one of a good strategy that helps small business to reach more dormant customers worldwide. 86% of...

10 Reasons: Why SMEs should have CRM?

10. Memory Limits

The human brain is simply amazing, but, like everything, it has a limit. A businessman might be able to keep with 5, or 15, or even 30 clients information in memory, but there comes a point where it seems difficult to track all of them and their associated tasks and important events. No one will really want to limit their business by what information he/she can store in his/her head. Managing only 20-30 clients successfully in memory will stop business from growing. With a CRM software, a person will be able to manage hundreds of clients and let the system handle the task of remembering and recall. It is a fact that a business will be able to success more quickly by taking advantage of technology.

9. Emails are Decentralized

Growing business means growth in inquiries, conversations, feedbacks, suggestions, and bulks of mail in...

What’s New to Laravel 5.2?

PHP is known to have a less than desirable syntax, it is easy to deploy, easy to use and is actually powering countless modern websites which are used day-to-day. Laravel is a free open source framework available for developers which is based on PHP programming language. It provides beautiful shortcuts, tools, and components that assist in accomplishing all web based projects. Laravel aims to fix some of PHP’s flaws as well.

The beauty of using Laravel is that it has a creative and semantic syntax that makes it outstanding among various frameworks available for the programming language. It is a perfect choice for amateur projects as well as enterprise solutions. There are continuous improvement & enhancements in Laravel framework by the community developers. The recent announcement of Laravel 5.2 update contains few excellent new features. It continues the improvements made in Laravel 5.1 by adding multiple authentication...

Unmatched Coding with Python Development

Without any doubt, Python is one of the most talked programming languages in the world. It’s gearing up due to it is simple to learn – many beginner programmers start their career with Python. The Python's syntax is very alike to that of the English language, with the exception of a few extra characters here and there, but surely “future Python” is going to be easier to learn and use for daily tasks.

Community

Python has active user groups all around the globe, commonly named PUGs, and does major conferences on every continent except Antarctica. The Python community is marvelous at sharing detailed resources and assisting beginners to learn in programming with the language. Python is backed by lots of helpful resources, but it is a bit tricky to hunt that resources.

Libraries

There are many libraries and tools for Python that can be used based on the app...

It’s Not just SEO Anymore, It’s Online Marketing

In the world of marketing SEO is not a new term but for digital marketers (specifically for international marketers) definition has changed. Let's have a what was SEO and what is SEO?

What was SEO?

All major search engines such as Yahoo, Google, and Bing have basic search results, where web pages and other content such as local listings or videos are displayed and ranked based on what the search engine considers most appropriate to users. Payment is not involved, as it is with paid search ads. It is commonly seen that Internet users don’t click more pages to search results (in simple terms, you will click on any of the results which appear on the first result page), so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website easily ranks in organic results of a search,...

Top 7 Strategies of Mobile App to Achieve Success

Mobility has permanently changed the way business operates. It has multiple types of devices (tablets, wearables, phones) and the volume of devices which connect to the company’s enterprise resources. There are over six billion smartphone subscribers across the world and rapidly expanding Internet of Things (IoT) market promises to join tens of billions of devices to the Internet in coming years. These mobile and IoT devices have new operating systems which change how we built services and software. These technological shifts also contribute an enormous opportunity to change how every company will employ and transact business with its customers, employees, and partners. Here are some strategies for mobile application to make it successful.

1. Keep User Awake: Continuous Interaction

If your application is not able to interact with the users, it won’t stay much longer on the fingertips. Using Social Media Integration and push...

Intensify Student Experience with Educational CRM Software

Universities and Schools have a reputation for being decentralized, with various departments operating individually of one another. This decentralized structure has arguably been nourished for decades in aid of faculty independence and the resulting academic freedom which drives new thinking and research. In addition to serving several functions, many of these departments also build and manage their own IT systems and communication channels.

In the face of current economic conditions, institutions are frequently using Constituent Relationship Management to develop and manage their base of both students and potential donors. For the latter, this comprises mapping out highly defined fundraising campaigns, applying targeted messaging to particular audiences, managing the campaigns in real-time and generating incremental methods to encourage progressive and recurring donations. Using new Constituent Relationship Management systems, automation and techniques for revenue enrichment represents a considerable change in many schools, who are shifting from paper-based...

Proximity Sensors to Direct Guests

Beacons are small, usually low-priced devices that detects more accurate location within a limited range than Wi-Fi and GPS proximity. Beacons transfer small amounts of data via Bluetooth Low Energy (BLE) ranging between 5m to 70m (230 feet) depending upon the beacon type, and, as a result, used for indoor location technology, although it can be used outside as well.

The basic thing that any customer would do upon entering the hotel is to check-in, that is made far simpler utilizing beacon technology. The hotel staff receives all the relevant information which results in check-in process being as smooth as possible (information such as name, ID, room preferences and other notes that may have been received from a former stay). This enables the staff to attend to customer's needs in a much more personalized manner, making feel like a V.I.P.

People use various apps...

Beacon Technology is Giving New Edge To The World of Marketing

What is buzzing Beacon Technology?

Beacons have been buzzing since 2013 when Apple first launched iBeacon technology. iBeacon is Apple's innovation of Bluetooth low-energy (BLE), a wireless technology to develop a unique way of presenting location-based information and services to iPhones and other iOS devices. iBeacon landed in iOS 7 that means it functions with iPhone 4s or later, iPad (3G and onwards), iPad mini and an iPod touch (5G or onwards). It's nothing much, the same BLE technology is also congenial with Android 4.3. and beyond. Apple’s support for Bluetooth (iBeacon) has brought the technology on the map and driven its growing adoption.

How it works?

• Using the Bluetooth low energy signal, beacon activate an application to deliver targeted offers which are meant to encourage customers to purchase more during their visit to a restaurant, business or retail store. Beacon marketing can also be utilized...
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Augmented reality: The Future of Virtual Technology

Augmented Reality and Virtual Reality are the hot trending talk in the tech ecosystem. TechGiants are promising advancement and investors are gushing capital into the place.

Facebook acquired Oculus for $2 billion in 2014. Internet Giant, Google has been showcasing its G-Glass since 2012 and continues to invest in Glass, contrary to widespread belief. Microsoft, Samsung, Toshiba and Sony have proclaimed their own smart glasses. Nearly every major TechGiants in Silicon Valley invested in Magic Leap, and the emerging players such as Atheer, Recon, Vuzix, Epson, Meta, Optinvent, ODG, and others are also developing smart glasses. The Space is on fire.

Must be wondering, why Augmented Reality is buzzing in Silicon Valley? Let's understand what, how and why of Augment Reality.

What exactly Augment Reality is?

To define in layman's words, Augmented Reality (AR) is a technology supplementing the real...